I'm Max, a product designer and strategist.

With over 6 years of experience solving complex problems and a background in Industrial Engineering, I build trust with teams, move fast, and balance detailed design with macro-level strategic thinking.

2025-Present Microsoft Product Designer, AI
2022–2024 Loblaw Digital Product Designer, Growth
2021–2022 Royal Bank of Canada Design Researcher
2020–2021 Publicis Sapient Product Designer
Subscribe & Earn
Creating a subscribe and earn program — from scratch Loblaw Digital · 2024
Gaining alignment on a simplified acquisition framework Microsoft · 2025 Password Required
Async Substitutions
Saving millions in operational costs with simple substitution approvals Loblaw Digital · 2023
Delivery Pass
Saving millions in delivery fees, and generating millions with a delivery pass Loblaw Digital · 2023 Coming Soon

Outside of work, cycling takes up almost the rest of my time

In 2024, I left my previous role and brought my road bike to Europe. Stupid decision? Maybe. Do I regret it? Not for a second. My girlfriend and I climbed some of the hardest mountains, ate fantastic food, and explored some beautiful streets. Here's just a snippet of what we saw.

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